Advertising and Marketing: Print Media is Alive and Well
It is true that social media and other forms of online content are a big portion of how we receive information. Everyone has access to various social media platforms on their computers and mobile devices. This is why it was easy to speculate that print is dead as we now tend to find our information, entertainment and advertising on our glaring screens. Amidst the popularity of social media, we still receive brochures, catalogs, newspapers, magazines and other forms of printed media. Companies such as National Geographic, Vice and Vogue are among those who understand the importance of having a presence online and offline. In print, companies are able to maximize their information transferring opportunity without the distraction of other advertisements. ...
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