Monthly ArchivesDecember 2014

Pantone has announced its colour of the year for 2015: Marsala.  The colour is named after Marsala, the fortified wine that is produced in Marsala City in Italy. The wine, much like the colour is strong yet sweet and hearty. What is Pantone?  Pantone developed the Pantone Matching System or PMS. This system is used all over the world. PMS standardizes colours so different manufacturers from different locations can refer to one system to make sure they are working with the same colour even if they do not have direct contact with each other. Put simply, if a code is given to a printer in Australia and the same to a printer to China, the colours on the end product ...

A colour scheme is a range of colours that are used in designing for different media. For businesses, colour schemes are necessary to establish branding. Colours have long been used to evoke emotion and to inspire identity. The colour you choose for your brand affects how your clients see you and interact with your products. Common brand colours and their meanings. Blue Blue is one of the most popular colours for both men and women. This colour which is also the colour of the sky and sea is often associated with calm and security. Blue is often used by financial institutions because it signifies being trustworthy, fiscally responsible and dependable. Red If you want to draw attention, use the colour ...